Sunday, December 13, 2009

Bakmi Pele - Alun alun

One of few warung kaki lima that is famous even outside of Jogja. There are probably thousands of warung bakmi in the city that serve the same food, open at the same or similar spot.. How one like bakmi Pele could be so famous?

It takes many years to build a good name/brand. With all mostly don'ts learned from their parents. (Pantangan; unwritten rules without clear reasons, similar to religion. Now we know these unwritten rules as SOP or standard operating procedure.

What is it? Never close the shop unless really necessary (avaibility). Never change the recipe. (Maintain standard taste). Never move to other location or never open a new branch. (There was no email or internet to distribute the information, so better don't do it..)

Food was good :)

No comments:

Post a Comment